convert raster logo to vector

How to Convert Raster Images/ Logos to Vector?

Any designer should know how to convert images/ logos from one file to a vector format. You can find loads of tutorials and tools on the internet that will teach you everything you need to know! Graphic designers and advertisers must be familiar with vector images. Billboards and other types of ads are commonly displayed in this format.

The conversion of raster images/ logos to vectors ensures distortion-free images. Due to the limitations of raster images, vector graphics are required. The graphics in vector format are called print-ready images. All of the images you view after printing are vector-format images. Vector pictures are valuable because they may be expanded indefinitely. You may build anything in vector formats, from a little symbol to a large billboard. Vector pictures are very perfect and crisp colors and edges. Raster images, on the other hand, are pixilated when enlarged for usage on billboards.

Table of Contents

What is a vector image?

In vector graphics, lines and shapes are placed in two-dimensional or three-dimensional space by means of a sequence of commands or mathematical statements.

A vector graphic is a graphic artist’s work that is created and saved as a sequence of vector statements. Vector graphics describe a series of concentric circles.

Geometric files are sometimes referred to as these. Vector images are usually created with tools such as Adobe Illustrator and CorelDRAW. The simplest vector graphics are like connect-the-dots.

Vector images are infinitely scalable without compromising their quality, which is their most significant feature. The smoothness of a vector image will not change no matter how close you zoom in or how big you scale it. It will also maintain its high resolution! Vector files are commonly saved in the .ai (Adobe Illustrator), .eps (Encapsulated PostScript), and .svg (Scalable Vector Graphic) formats.

Where are vector images/ logos used?

Vector graphics are commonly used by organizations for advertising, marketing, and brand material. Mobile apps, websites, infographics, and digital presentations may all benefit from vector graphics. Vector drawings have several applications.

  • Publicity campaigns
  • Animations
  • Interfaces for apps and websites
  • T-shirt designs and band drawings
  • Logos and signs are examples of brand collateral.
  • Embroidery
  • Promotions for events
  • Fonts
  • Printing on paper (clothing, paper, etc.)
  • Infographics
  • Pages for landing
  • Covers of magazines
  • Apps for smartphones
  • Presentations on PowerPoint
  • Merchandise and products

What can you do with vector images?

Logos, online, print, and character designs are some of the most common vector image applications. In many cases, using vectors results in a design that is sharp and clear. Because of its scalability, vector pictures are employed in a number of personal and corporate applications.

The conversion of vector images/ logos is made with vector graphics editing software. Vector graphics, unlike bitmap pictures, are based on mathematically generated vectors rather than pixels. For online sites, web designers frequently build attractive vectorized components like buttons, headers, animations, and borders.

Image to Vector Conversion

The service is very useful for editing images. The images cannot be used in any other way. Your design may suffer from distortion as a result. Therefore, you should upload the image to a vector conversion service that will provide you with high-dynamic images that can be used wherever you want. Especially, vector images are very useful for the printing industry.  For vector conversion services, contact us as soon as possible.

Convert Logos to Vector Format

The artwork for a logo should always be of excellent quality. This logo may be used in all of your promotional operations, including banners, flyers, and digital media. In this situation, you’ll need to transform the logo into a vector so that you may use it without distortion everywhere.

How do you convert images/ logos to vectors in Illustrator?

One of the fastest ways to convert a flat image into a vector image is to use Adobe Illustrator’s image trace feature. The steps are as follows:

Step 1: Launch Adobe Illustrator and create a new document.

Step 2: Add the raster image to Adobe Illustrator and embed it. I will demonstrate with this bird image. 

The Image Trace option will appear under the Properties > Quick Actions panel when you select the image. However, you should not click on it yet.

Step 3: Crop the image by clicking on the Crop Image option and cropping it to the size and area you want to vectorize. Click Apply.

Using the trace tool, you can trace the image. 

Step 4: You can choose how you want to trace the image by clicking Image Trace.  

A High Fidelity Photo will give you the closest look to the original image. A Low Fidelity Photo will give you a cartoonish appearance.

If you want to create different results, you can also try out other options. The Image Trace panel also allows you to adjust some detail settings.

image trace

To view the tracing result, click the small panel icon. You can open the panel from the overhead menu Window > Image Trace if your AI version does not show this option. 

image trace panel

You can also explore other tracing options.  

Step 5: You will see that your image has been vectorized after clicking Expand!  


It will look like this when you choose the image.

You can edit the image by ungrouping it. You may delete the background so that only the bird remains. Simply click the Delete key after selecting the unwanted area to delete it or use the Eraser Tool.


The complexity of the background (as shown in this example) can make removing it difficult, but you can delete the same colors if the background color has only a few colors.   

Your image/ picture has now been converted into a vector! Now you can scale it indefinitely. If you export your new vector image into a .svg format, you will be able to save it as a .svg file type

How do you convert images/ logos to vectors in Photoshop?

Adobe Photoshop can also create vectors from images, but its color range is limited. It’s much better to use Adobe Illustrator if your image contains a lot of colors. However, if you insist on using Photoshop, here are the steps:

Step 1: The image can be dragged and dropped into Photoshop or clicked from the File menu to open.

Step 2: Then, choose the method that’s most convenient for you. Photoshop offers a wide range of tools depending on the complexity of your image.

These simple, geometric shapes are perfect for working with the Elliptical Marquee Tool and the Rectangular Marquee Tool. We recommend the Magnetic Lasso Tool and Lasso Tool when selecting more complicated objects.

Step 3: We must now turn our pick into a path. Pick the Marquee Tool (M), right-click on the picture, and select “Make Work Path” from the menu. Any fuzzy edges become crisp and smooth after the conversion.

A route, like picture layers, may be altered. Use the “Path Selection” to choose the entire vector or only a portion of it. Navigate to the “Edit” menu and choose “Transform Path.” The next step is to select the desired transformation. Free Transform, Warp, and Rotate are all available.

Step 4: The tolerance indicates the allowed deviation from the contours for the traced path. The tolerance is between 0.5 and 10 pixels. A smaller tolerance means that the traced path is more closely followed. It may result in too many anchor points if you select a value that is too low.

Your path will be too rounded if you choose a high value. For best results, set the tolerance to 1.

Step 5: To select the Direct Selection Tool (A), click on it.

Step 6: Choose “Create Vector Mask” from the right-click menu.

Step 7: An entirely new layer mask will appear containing your vector.

Step 8: The file can now be saved in the EPS file format and edited in any vector graphics application. It does not matter where or how the vector is placed or printed since the file format makes everything easy. Size does not matter when it comes to resolution since the file format makes everything easy.


This article has demonstrated how several tools can be used to create vector images/ logos from raster images. If you have Photoshop or Illustrator, now you can create vector images. Although these two methods are the easiest to use, there are many more options for converting vector images. A lot of skills and patience are needed in order to perform advanced raster to vector conversion services. 

We also convert raster images/ logos to vectors.  We recommend our service if you prefer quality service.  To get quality logo conversion services contact us.

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